I read a book by Scott Fox called e-Riches 2.0 that I thought was exceptional so this is a clip about creating a basic business plan from his blog at www.ScottFox.com. Enjoy!
My Easy 10 Question Free Business Plan Template by Scott Fox
Last week in my new Click Millionaires Forum, a member named Tony asked me for a free business plan template recommendation. My response? Most entrepreneurs spend way too much time on writing business plans. I’d rather see your creative energy invested in product development or marketing, things that will directly lead you to more revenue.
So I sat down and thought about all the business plans that I’ve written and seen over the years. I think that they all boil down to a few basic questions that apply to any startup business.
Here are my Top Ten questions I think are most important for you to answer when starting a new business. You can use these to focus your thinking and to impress potential partners or investors (like your spouse!). This basic business plan template doesn’t cover everything, but if you can answer these questions solidly, you are on your way. (Conversely, if you spend much time beyond answering these fundamental questions, your business planning process may be too much.)
Scott Fox’s Top Ten Business Plan Template Questions
1. Who is your target customer? Be specific.
2. How does your product or service solve a problem for them?
3. Will your solution to the problem be unique and valuable enough that these customers will pay you a good price for it?
4. How can you reach this target audience cost-effectively?
5. Will satisfied customers naturally tell others? If so, how can you encourage them to do so?
6. How much time and money can you afford to invest in this new business before you need to stop? (Set a time and money cut-off.)
7. What will it cost you to get started? Why? How can the Internet reduce those costs?
8. If you make conservative assumptions about the number of people who buy, and how much it costs you in both time and money to sell to them, can you make enough money to achieve your goals?
9. How can you differentiate yourself from the competition?
10. What are the 3 key assumptions you are making that are required for you to succeed? Are they reasonable and probable? If not, what could you do to change them?
Bonus Question: How can you systematize your new business so it takes proportionally less of your time as it grows but makes as much or more money? (Creating a business that will grow without you can lead to a true Click Millionaire lifestyle!)
[Note: These questions are for a solopreneur considering starting a new venture. If you are planning a larger venture or looking to raise money from investors, you’ll need to be a lot more thorough, especially with financial analysis.]
An Easy, Instant Business Plan!
If you can write just a couple of solid paragraphs answering each of these questions, you will be well on your way to creating a respectable business plan, as well as clarifying your own strategy. Don’t fall victim to “analysis paralysis” by over-indulging in business planning. I recommend emphasizing “doing” over “planning”. It pays the bills much better!
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